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TikTok is a social media app that has risen rapidly and gained popularity in a short period of time. As a platform with a large number of users around the world and relatively low competitiveness, TikTok provides brands with opportunities to expand promotional efforts and develop new audience resources. The following are several common schemes that can be used in affiliate marketing, and you will achieve better results by using a virtual browser.
1. Splash ads
Splash ads are the first ad pages that pop up every time a user opens TikTok. This form of advertising supports both static images and videos, and can attract users' attention at the moment when they pay the most attention. If the user is interested in the ad, they can directly click on the CTA (Call-to-Action) button to visit the application internal or external link page. Only one brand is allowed to take over a category each day, so businesses or sellers can purchase ads that fit their brand category (e.g. fitness, fashion, food, etc.) based on their niche.
2. News Feed Ads
Information feed advertising requires marketers to provide their own videos, fuse them with TikTok’s short video content, and then push them to users. Every time you display an in-feed ad, you will incur a cost, including CPM (cost per impression), CPC (cost per click) and CPV (cost per 6 seconds of view). The minimum spend on the campaign is $6,000. TikTok offers targeting features based on gender, age, and geographic location, and marketers can also customize audiences to deliver ads more precisely.
3. Hashtags
Hashtags are a way of changing the ad format by challenging the culture. The brand launches a brand promotion tag with the "#" sign, and invites all users to participate in the challenge and submit videos of their participation in the challenge, thereby achieving marketing promotion effects. For example, US retail giant Kroger encouraged TikTok users to share videos of them transforming dormitories by launching a label challenge called "#TransformUrDorm" to attract young users.
4. Hashtag Challenge
Last year, TikTok launched a new shoppable ad format — Hashtag Challenge Plus. Brands can add a shopping component when launching a challenge with the hashtag "#" to achieve continuity in brand promotion and traffic flow. When a user lands on a hashtag page, they can choose to watch a video or browse a product. By recommending content with the # hashtag to users and guiding them to post their own content, brands can drive more user engagement and purchases.
5. Brand stickers
Brands can create personalized stickers based on their identity, which is another way to engage users with their content. For example, the NFL has released a series of AR stickers for players, and users can use these fun football effects in the toolbar when creating videos. This form of advertising attracts audiences in an interactive experience and provides brands with more creative and interactive marketing means.
6. Influencer Marketing
Influencer marketing is one of the most popular marketing methods that is still applicable on TikTok. Marketers can choose to cooperate with influencers on TikTok who are more relevant to the target audience, so as to double the exposure effect. In terms of finding suitable Internet celebrities, we can also cooperate with professional Internet celebrity marketing agencies to solve problems.
To sum up, as a social media platform with a large number of users worldwide, TikTok's business marketing strategy trend, popularity and coverage are constantly growing. Only by mastering TikTok’s marketing methods can companies quickly grasp the current bonus period
.
Affiliate marketing needs to manage multiple accounts, I recommend you a multi-account management tool: virtual browser. The browser can meet the security and management needs of cross-border platform sellers, and solve the multi-account anti-association problem on cross-border e-commerce platforms. With just one computer, you can easily manage multiple accounts and help you solve the anti-association problem of multiple accounts on different platforms. Bitbrowser Virtual Browser has a random mix of many different UAs, computer systems and resolutions, and the environment in which each store logs in is unique. This full-featured tool can meet the needs of large, medium and small sellers for convenient management across different platforms and accounts.
1. Splash ads
Splash ads are the first ad pages that pop up every time a user opens TikTok. This form of advertising supports both static images and videos, and can attract users' attention at the moment when they pay the most attention. If the user is interested in the ad, they can directly click on the CTA (Call-to-Action) button to visit the application internal or external link page. Only one brand is allowed to take over a category each day, so businesses or sellers can purchase ads that fit their brand category (e.g. fitness, fashion, food, etc.) based on their niche.
2. News Feed Ads
Information feed advertising requires marketers to provide their own videos, fuse them with TikTok’s short video content, and then push them to users. Every time you display an in-feed ad, you will incur a cost, including CPM (cost per impression), CPC (cost per click) and CPV (cost per 6 seconds of view). The minimum spend on the campaign is $6,000. TikTok offers targeting features based on gender, age, and geographic location, and marketers can also customize audiences to deliver ads more precisely.
3. Hashtags
Hashtags are a way of changing the ad format by challenging the culture. The brand launches a brand promotion tag with the "#" sign, and invites all users to participate in the challenge and submit videos of their participation in the challenge, thereby achieving marketing promotion effects. For example, US retail giant Kroger encouraged TikTok users to share videos of them transforming dormitories by launching a label challenge called "#TransformUrDorm" to attract young users.
4. Hashtag Challenge
Last year, TikTok launched a new shoppable ad format — Hashtag Challenge Plus. Brands can add a shopping component when launching a challenge with the hashtag "#" to achieve continuity in brand promotion and traffic flow. When a user lands on a hashtag page, they can choose to watch a video or browse a product. By recommending content with the # hashtag to users and guiding them to post their own content, brands can drive more user engagement and purchases.
5. Brand stickers
Brands can create personalized stickers based on their identity, which is another way to engage users with their content. For example, the NFL has released a series of AR stickers for players, and users can use these fun football effects in the toolbar when creating videos. This form of advertising attracts audiences in an interactive experience and provides brands with more creative and interactive marketing means.
6. Influencer Marketing
Influencer marketing is one of the most popular marketing methods that is still applicable on TikTok. Marketers can choose to cooperate with influencers on TikTok who are more relevant to the target audience, so as to double the exposure effect. In terms of finding suitable Internet celebrities, we can also cooperate with professional Internet celebrity marketing agencies to solve problems.
To sum up, as a social media platform with a large number of users worldwide, TikTok's business marketing strategy trend, popularity and coverage are constantly growing. Only by mastering TikTok’s marketing methods can companies quickly grasp the current bonus period
.
Affiliate marketing needs to manage multiple accounts, I recommend you a multi-account management tool: virtual browser. The browser can meet the security and management needs of cross-border platform sellers, and solve the multi-account anti-association problem on cross-border e-commerce platforms. With just one computer, you can easily manage multiple accounts and help you solve the anti-association problem of multiple accounts on different platforms. Bitbrowser Virtual Browser has a random mix of many different UAs, computer systems and resolutions, and the environment in which each store logs in is unique. This full-featured tool can meet the needs of large, medium and small sellers for convenient management across different platforms and accounts.
